When it comes to your social media followers: does quality or quantity matter more? Let’s clear this up right away: your social media followers are so much more than just numbers. As a savvy business owner, you know the value of optimizing your business online with strategically managed social accounts; however, it’s easy to get distracted by vanity metrics that… Read More
Does everyone you know own a business? It feels that way sometimes. You’re a kindhearted person, which is why you’re here reading this blog! So I promise that I’m going to show you how to support your friends’ businesses without going broke! It’s pretty amazing that modern technology gives small businesses a platform that was essentially science fiction when our… Read More
Facebook is notorious for split-testing features and my Facebook is, very likely, different from your Facebook. While split-testing isn’t anything new, the algorithm priorities are definitely something that have taken a major shift in the last two years. You need to know what’s going on in order to stay in the Newsfeed. Back in June of 2017, Zuck and his… Read More
Ready? Set? Let’s Grow your Facebook Group. Starting a Facebook group can be a daunting task {much like staring at your blank WordPress post trying to decide what to blog about}. While the opportunities are endless, so is the overwhelm. And, to make matters worse, if you only have ten people in your group {one of them being your mom… Read More
Struggling to figure out why you need a Facebook group for your business {especially if you’re not a fan of being in groups, yourself}? You’re not alone! Many business owners are confused and don’t understand how or why you need a Facebook group for your business! Now, I’m not going to convince you, I’d rather you do the math… Read More
As the savvy entrepreneur you are, you already know that having an email list is one of the smartest moves you can make for your business. It sets you up for long-term success and moves your clients off social media and into your grasp. This empowers you to take control of your following, while nurturing and maturing your audience in… Read More
